PVDFest 2018
From January to June of 2018, I worked with the Communications Department of Providence City Hall as a Social Media Intern for PVDFest 2018, the city's annual arts festival. In this role, I was responsible for scheduling weekly posts that engaged followers and created interest and momentum for the festival. In addition, I created social media campaigns to recruit festival volunteers, parade participants, and promote attractions and events taking place. I created promotional posts for the festival's attempt to break a Guinness World Record, using a social media campaign to gather a crowd large enough to break the record for the largest choreographed bachata dance. In addition to helping set a world record, social media for this year's festival also helped to bring in the highest number of attendees the festival has ever seen in its 4 years of running.